In November 2025, headlines painted a bleak picture for Campagnolo. As we reported on at the time, the iconic Italian component maker was reportedly preparing to cut 120 jobs, some 40% of its Vicenza workforce, after accumulating reported losses exceeding €24 million.
Local news reports pointed to internal documents warning that liquidity could no longer "guarantee business continuity."
Three months later, the company has confirmed that no jobs will be lost.
The turnaround hinges on a "solidarity contract," a mechanism under Italian labour law that allows companies to reduce working hours and wages across their workforce rather than making redundancies. The deal, finalised before Christmas, received the backing of 77% of employees in an internal referendum.
It is not a painless solution, and will likely involve workers earning less and working fewer hours while Campagnolo rebuilds. But for a company that sat in a precarious financial position, it represents a recovery plan that keeps the entire workforce intact.
A different kind of restructuring
The company has now entered what it describes as a "deep internal reorganisation," aimed at flattening management layers and accelerating decision-making. An industrial plan approved by the Board of Directors has moved into its operational phase, with the Campagnolo family, sole owners of the brand, having injected substantial investments between November 2024 and December 2025.
The restructuring is not just financial. Campagnolo is attempting to shed a reputation for being slow-moving and premium to the point of irrelevance. For years, the brand priced itself above Shimano and SRAM while losing ground in both professional racing and consumer sales. In 2024, no men's WorldTour team raced on Campagnolo equipment. That changed in 2025 with a Cofidis partnership. With Cofidis' relegation to the ProTour, though, does mean that Campagnolo is no longer a WorldTour team provider – a jarring contrast with the brand's rich racing history.
The company's 13-speed Super Record Wireless groupset is now priced at parity with its Japanese and American rivals. "This is a key step in strengthening Campagnolo's presence in the market," the statement said, "and in bringing our products back onto the bikes of the world's leading manufacturers." The claim clearly sets sights on the OEM market where it has broadly been seen as having lost tration.
Whether the 13-speed strategy can restore Campagnolo to genuine three-way competition with Shimano and SRAM remains to be seen. The early signs, the company says, are encouraging. For now, the immediate threat has passed, and 300 jobs in Vicenza remain secure, if diminished.
