Mathieu van der Poel’s Alpecin-Deceuninck superteam has its future locked in after a sponsor reshuffle in Antwerp confirmed a new identity from 2026: Alpecin-Premier Tech.
At Friday’s press conference in Belgium, the Roodhooft brothers unveiled Canadian company Premier Tech as co-title sponsor on a three-year deal through 2028, replacing Deceuninck at the top line of the jersey. Alpecin has extended its own title backing for two years with an option for a third, giving one of the sport’s most dominant operations rare long-term clarity.
The women’s WorldTour squad will follow suit, rebranding as Fenix-Premier Tech from 2026. Deceuninck, which arrived in 2022 for a period that has brought 10 world titles and a Monument haul that would make a superteam blush, steps down from title status but stays as a secondary jersey partner.
"Today’s message is not a farewell, it is a confirmation of a new chapter," team managers Philip and Christoph Roodhooft said, stressing continuity rather than rupture.
For Premier Tech, the move is a sharp pivot from the turbulence of Israel-Premier Tech. The company cut ties with the Israeli outfit in November, saying political controversy around the Gaza conflict had made that sponsorship "untenable".
Within a month it has re-emerged at the heart of a Belgian winning machine built around Van der Poel (Alpecin-Deceuninck) and sprint star Jasper Philipsen (Alpecin-Deceuninck), and immediately underlined its Canadian agenda by backing the arrival of Tour de France stage winner Hugo Houle (Israel-Premier Tech).
Coming after Zwift’s extension to 2028, this is further confirmation that in an era of fragile budgets, the Alpecin structure is becoming one of the safest bets in the sport.
